Product Image
Rented 0 times

Marketing Analytics: Data-Driven Techniques With Microsoft Excel

-By Wayne L. Winston

Rate this Book:
    Delivery Details
  • Delivery in 3-5 business days
  • Same day shipping
    Shipping Details
  • FREE Shipping
  • FREE return shipping

MRP: ₹ 799.00

Initial Payable: ₹ 799

Rent: ₹

You Save:

Total Price: ₹ 799

Book is not available for buy...

Book Summary

Marketing Analytics - Data-driven Techniques with Microsoft Excel is a comprehensive book on Microsoft Excel. The book comprises of chapters on how to quantify customer value, allocate marketing budget between acquiring and retaining high-value customers, estimating trends and seasonality, optimizing product price points, and viral marketing models for social media. In addition, this book will help business managers and data analysts to use Excel to analyze business information using powerful analytical techniques. This book is essential for aspiring managers and business managers. short..

Specification of Name of the book

Book Details
ISBN-13 9788126548620
Publisher Wiley india Pvt. Ltd
Imprint Wiley india Pvt. Ltd
Number of Pages 720
Publication Date
Language English
Binding Paperback

Recently Viewed